Top 5 Fashion Games on Android in Kenya: Q2 2025 Performance

In the second quarter of 2025, the performance of the top five fashion games on the Android platform in Kenya showcased interesting trends in downloads, revenue, and active user engagement. Data from Sensor Tower provides a detailed view of these metrics.

Fashion Show: Makeup, Dress Up experienced fluctuating weekly downloads, peaking at about 12.3K in mid-April and showing a resurgence to 11.4K by late June. Active users grew steadily, reaching 36.6K by the end of the quarter. Revenue picked up in late April, hitting a high of approximately $24 in late May.

Hair Tattoo: Barber Shop Game saw a decline in downloads from 8.7K in early April to 1.3K by late May, before rebounding to 4.7K by the end of June. Active users remained strong, closing the quarter at around 51.6K.

Fashion Queen: Dress Up Game had downloads starting at 4.2K and decreasing to 1.4K by the end of June. Active users showed consistency, maintaining around 24.3K by the quarter's end. Revenue was minimal, with a brief uptick to $5 in late April.

Fashion Makeover:Salon&DressUp downloads increased from 1.9K to 6.4K by late June. Active users also saw growth, reaching 8.2K by the end of the quarter.

Satisfying Skincare ASMR Game began with downloads at 2.1K in early April, dipping to 1.1K mid-quarter, and climbing back to 1.8K by June's end. Active users grew from 2.9K to 14.2K throughout the quarter.

For more in-depth insights and data, visit Sensor Tower's comprehensive reports.